ALL businesses would like to think their most powerful marketing tool is the quality of their services or products -- but sometimes even happy clients and customers need a gentle prod to encourage them to happily evangelize your business.
This is the second of a series of video posts on referrals marketing strategies, delivered by Bill Cates, one of the world’s top experts in this area.
Cates talks about ‘planting seeds’ in clients’ minds -- gentle ways to urge them to spread the word of your unparalleled expertise and quality of service.
Related posts
Getting referrals -- are you referrable?
Business referrals - building a referral network
Business referrals - a 5 step strategy
7 step guide to attracting new clients
Getting referrals - the art of planting seeds
13/05/2010
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